Heritage
Born at the Pinnacle of the Diamond World
LUSTRE draws on over three decades of expertise and a global sourcing network from HB — a De Beers DTC global Sightholder operating at the very apex of China's diamond market. Among the rare few with direct access to the source, HB has curated more than 500,000 carats of exceptional stones under the most exacting standards of quality and rarity.
Born at the Pinnacle of the Diamond World
LUSTRE draws on over three decades of expertise and a global sourcing network from HB Diamonds — a De Beers DTC global Sightholder operating at the very apex of China's diamond market. Among the rare few with direct access to the source, HB Diamonds has curated more than 500,000 carats of exceptional stones under the most exacting standards of quality and rarity.
From supplying the world's most prestigious maisons with their finest stones, to offering that same caliber of provenance and craftsmanship directly to private clients — at LUSTRE, every gemstone shares its origins with the highest echelons of international haute joaillerie, bringing what was once reserved for the industry's summit exclusively to you.
Founder
Milestones
1996
Bailiheng Diamonds founded in Beijing
1998
Shenzhen Shuibei branch opens — China's jewelry heartland
2000
Founding member of the Shanghai Diamond Exchange
2001
Wuxi branch established to serve East China
2003
Strategic partnership with India's K.Girdharlal Group
2004
Chengdu branch established for Southwest expansion
2005
Hong Kong branch opens, going international
2010
Joins De Beers DTC global Sightholder Group
2014
Becomes HB Diamonds, operating as independent
2025
U.S. branch opens; LUSTRE haute joaillerie launches
Bailiheng Diamonds founded in Beijing
1996
1998
Shenzhen Shuibei branch opens — China's jewelry heartland
Founding member of the Shanghai Diamond Exchange
2000
2001
Wuxi branch established to serve East China
Strategic partnership with India's K.Girdharlal Group
2003
2004
Chengdu branch established for Southwest expansion
Hong Kong branch opens, going international
2005
2010
Joins De Beers DTC global Sightholder Group
Becomes HB Diamonds, operating as independent
2014
2025
U.S. branch opens; LUSTRE haute joaillerie launches
1996
Bailiheng Diamonds founded in Beijing
1998
Shenzhen Shuibei branch opens — China's jewelry heartland
2000
Founding member of the Shanghai Diamond Exchange
2001
Wuxi branch established to serve East China
2003
Strategic partnership with India's K.Girdharlal Group
2004
Chengdu branch established for Southwest expansion
2005
Hong Kong branch opens, going international
2010
Joins De Beers DTC global Sightholder Group
2014
Becomes HB Diamonds, operating as independent
2025
U.S. branch opens; LUSTRE haute joaillerie launches
Bailiheng Diamonds founded in Beijing
1996
1998
Shenzhen Shuibei branch opens — China's jewelry heartland
Founding member of the Shanghai Diamond Exchange
2000
2001
Wuxi branch established to serve East China
Strategic partnership with India's K.Girdharlal Group
2003
2004
Chengdu branch established for Southwest expansion
Hong Kong branch opens, going international
2005
2010
Joins De Beers DTC global Sightholder Group
Becomes HB Diamonds, operating as independent
2014
2025
U.S. branch opens; LUSTRE haute joaillerie launches
Industry Partners
Global Presence